Trademark Practice


InRecent Exposure: Current Topics in Trademark Law

How many trademark law-related newsletters do you see whenever you open your inbox? Probably too many. And how many do you actually read? Probably too few. This panel has you covered. Moderated by trademark law treatise author Anne Gilson LaLonde, this group of experienced panelists will bring you up to date on current trademark law developments. They’ll tell you what you need to know about the new procedures and ground for cancellation in the Trademark Modernization Act, analyzing the USPTO’s proposed rulemaking for more details. Then they’ll explain the latest on the Rogers standard for applying the First Amendment to expressive works and also opine on fair use and the Satan Shoe controversy. Topics will include:

  • New expungement & reexamination proceedings at the USPTO
  • New grounds for cancellation
  • Dog toys, National Geographic, and the First Amendment
  • Fair use, the first-sale doctrine, and the Satan Shoe
  • Other recent trademark developments


Anne Gilson LaLonde

Author, Gilson on Trademarks

Rebeccah Gan

Partner at Wenderoth, Lind & Ponack, LLP