Alt Legal Blog
Your source for news, updates, and guidance on all things trademarks and intellectual property.
Featured Blog Posts
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Top 5 Alt Legal Trademark and IP Blog Posts of 2025
Check out the top Alt Legal blog posts that our community of trademark professionals enjoyed in 2025! Take some time over the holidays to catch up on some reading you might have missed that will certainly inform your trademark practice in 2026. Also, be sure to bookmark the Alt Legal Resource Libra...
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I ♡ Trademarks Newsletter
I ♡ Trademarks Newsletter: Issue #466
Sign up for Alt Legal’s mildly humorous, pun-filled “I ♡ Trademarks” weekly newsletter to stay current on all things trademarks and IP. The Bot Thickens Specializ...
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Latest Blog Posts
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Case Law Update: JAMAICA RUM
Since presenting the Alt Legal Webinar, Jamaican It Easy to Keep this Secret: Peculiarities of Jamaican trademarks, there have been several ongoing legal disputes within ...
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Jamaican It Easy to Keep This Secret: Part 2
In early 2024, I had the pleasure of offering an Alt Legal Webinar, Jamaican It Easy to Keep this Secret: Peculiarities of Jamaican trademarks, walking through some of th...
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Alt Legal Webinar: Give Speech a Chance: Using the First Amendment in Trademark Prosecution and Litigation
With its decisions in Tam and Brunetti, the U.S. Supreme Court made clear that the First Amendment has real force in trademark law. The Court struck down prohibitions...
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Using Alt Legal’s Automated Status Checks to Help Mitigate USPTO Delays
Increased USPTO Filings Leads to Rise in Pendency Rates Since 2019, the USPTO has seen a major increase in new trademark application filings, peaking in 2020-2021, when t...
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Cooperative Brand Building: Moniker Multi-hyphenate, IP Counsel and Clients
As a trademark lawyer, well, I have seen “things.” Brands born in a flash of inspiration at 2 a.m. Logos designed by cousins or frenemies. And—recently—a lot of b...
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I ♡ Trademarks Newsletter: Issue #465
Sign up for Alt Legal’s mildly humorous, pun-filled “I ♡ Trademarks” weekly newsletter to stay current on all things trademarks and IP. Art Attack An aerial photo...
Read more