Alt Legal Blog
News, updates and guidance about Principal Register
News, updates and guidance about Principal Register
Following our webinar with David Postolski, Who You Calling Generic?: Responsing to Generic and Descriptive Office Actions, we received a number of questions from our aud...
Read moreTrademark Law is getting its groove back. On December 27, 2020, trademark law stepped into the modern era, finessing its 74-year-old body of laws into something for the b...
Read moreIf year-end retrospectives are your thing, here are The Fashion Law's favorite reads from 2020, the EFF's list of "bad takedowns" from 2020, and IP Watchdog's list of top...
Read morePursuant to §2(f) of the Trademark Act, trademark applicants may register descriptive marks to the Principal Register if they are able to demonstrate acquired distinctiv...
Read moreOn Wednesday, October 28, Ticora Davis of The Creator’s Law Firm presented the session, “Culturally Relevant Representation.” During this session, Ticora offered st...
Read moreIt's a good idea to research the cultural connotations for proposed trademarks so that you don't accidentally trademark a word that means "illness" or "fool" or "pubic ha...
Read more