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Alt Legal Blog

Your source for news, updates and guidance on all things trademarks and intellectual property.

Alt Legal WebinarMeet Your Match: Introducing Alt Legal Trademark Application Match

Alt Legal Team | November 18, 2022
2 min read

This webinar was recorded on December 8, 2022.

The landscape of trademark monitoring products is huge, and finding the right level is critical for brand owners. When figuring out how much to protect a trademark, there is no one-size-fits-all model: the best fit is likely a combination of different products, services, and providers. Join Alt Legal team members Charlie Hammel, Saryn Koche, and Joe Quinn for an overview of the types of monitoring products that are available and a discussion of which types fit which situations best. Then strap in for a first look at Alt Legal’s brand new Trademark Application Match product! In particular, the team discusses:

  • Which types of monitoring products are available and the best use cases for each
  • What our brand new Trademark Application Match looks like and how it works
  • How to add Trademark Application Match to your Alt Legal account (and how much it costs)
  • What to do with Trademark Application Match hits and how to explain the service to clients and stakeholders
  • How to use Trademark Application Match to increase profits and better serve clients and stakeholders

View the webinar recording here (registration required).

You can download the presentation materials here.


Saryn Koche, Marketing Specialist at Alt Legal

Saryn Koche is a Marketing Specialist at Alt Legal, where she enjoys providing solutions and content to make trademark professionals’ lives easier and their practices more efficient. Because she previously practiced as an IP and trademark attorney at several NYC-based law firms, Saryn understands the needs of trademark professionals. She is always excited to share Alt Legal with trademark practitioners because it’s a tool she wished she had when she was in practice.

Charlie Hammel, Customer Support Specialist

Charlie Hammel is a Customer Support and Success Specialist at Alt Legal, where they answer any and all questions from the wonderful community of Alt Legal customers. Though you can frequently catch them in the support chat or leading on-demand trainings, they are most often spotted tending to their spoiled cat’s every whim.

Joe Quinn, Regional Sales Manager – East – Alt Legal

For almost 20 years, Joe has been working with law firms and brand owners to clear, protect and manage their trademark portfolios. He is currently Alt Legal’s Regional Sales Manager for the East Coast.

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