How can a name be generic when the PTO admits it is logically and grammatically impossible to use generically? How can it be anticompetitive to protect a name that it is impossible for the competition to use? These questions were central to the recent USPTO v. Booking.com case. In this webinar, Foley & Lardner partner Jonathan Moskin discusses his seven years’ work on the landmark case. He discusses the team’s process of effectively appealing the PTO’s decision as well as the implications for future trademark prosecution. Topics include:
- The process of appealing the USPTO v. Booking.com case
- The process for crafting an effective strategy to argue for the trademark registration
- What the decision means for future dot-com trademark registrations
- What problems in the trademark prosecution and review process this case exposes
Watch recording here (registration required).