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Alt Legal Blog

Your source for news, updates and guidance on all things trademarks and intellectual property.

I ♡ Trademarks NewsletterIssue #332

Bri Van Til | April 11, 2023
2 min read


The CAFC has reversed a TTAB ruling and found that Apple’s trademark tacking would apply only to the goods and services for which it has priority, not all related goods and services. Do you think they’ll appeel?

Chinese search engine Baidu is suing Apple for allegedly failing to remove “fake” Ernie AI apps from the App Store. I wonder if they’ll conseed and remove the app or if the two will meet in cored.

A patent application suggests that Apple is developing a wireless AirPod/iPod combo. I haven’t decidered if I’m going to buy one or not.

Meet the Patents

We asked patent (and trademark) attorney Steve Cooper what he thinks every trademark attorney should know about patents to counsel their clients. Here’s his top 10 list.

What’s a patent attorney to do if ChatGPT contributes to an idea for a patent? Read the comments to see readers’ answers.

In case you didn’t know, the USPTO publishes a list of complaints against invention promotion companies, so if you have a client that’s gotten a shady request, encourage them to submit it for publication.

No Joke?

Chipotle objects to Sweetgreen’s menu item: a chipotle chicken bowl.

An event company’s trademark application for PLUR, the acronym for peace, love, unity, and respect—referred to as “the rave scene’s moral code”—has upset some fans.

Monster Energy is trying to stop several video games—from Pokémon to Monster Hunter to indie game Dark Deception: Monsters & Mortals—from using the word Monster.

Professional Concerns

Speaking of monsters, “Scary litigators” are wanted for this senior counsel position at TMBTQ.

This position as associate trademark counsel at Nike shoe is worth considering.

If you’re looking for a position as tech counsel, this one might have been Madewell for you.

(Light &) Wonder what this assistant GC position is all about? Check it out!

Intelligence Federal, which sounds like a broker in state secrets, is seeking a contract trademark attorney for a mysterious US government agency. I’m dying of suspense here, folks. Someone get the job and share the intel with me!

Have an open role on your team? Send a link to your job listing to, and we’ll publish it in our next newsletter.

Odds and Ends

Were Stable Diffusion to be found to have infringed its alleged sources’ copyrights, could it rock the entire foundation of AI?

Don’t miss our client identity protection webinar on Thursday!

Having a social media presence is apparently quite difficult for celebrity impersonators. Have they considered impersonating the social media company to reinstate their accounts?

Check out this great WTR anti-counterfeiting strategy playbook.

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