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Alt Legal Blog

Your source for news, updates and guidance on all things trademarks and intellectual property.

I ♡ Trademarks NewsletterIssue #299

Bri Van Til | July 26, 2022
2 min read

Color Me Shocked

A tab with any color is still too similar to Levi’s colored tab trademarks.

The Japan Patent Office said nope to Christian Louboutin’s red sole trademark application.

In India, single color trademarks are “a grey area.

Policy Changes

Reversing an examiner’s refusal, TTAB says one specimen can support multiple classes.

What are trademark user roles with the USPTO, and why do they matter?

Here are some lessons to be learned from the first 6 months of the TMA implementation. For more lessons, make sure to join us for Alt Legal Connect, where we’ll have a panel devoted to evidentiary requirements for expungements and reexaminations. Sign up for early-bird pricing now, and use the code “newsletter” for a discount.

Social Media

Rapper IDK used Twitter to lodge a complaint about Popeyes using IDK in their marketing, asking them: “Y’all know I own the trademark for IDK?”

This trademark battle is so Meta.

Who goes looking for Facebook, stumbles across Facebake, and says, “yes, that’s what I was looking for!” Enough people that Meta decided to shut it down, I guess.

Amazon is suing the administrators of thousands of Facebooks groups that allegedly buy and sell fake online reviews.

Eat my shorts, said a small video platform to Google: ShortsTV is suing Google for trademark infringement.

Professional Concerns

Apply to be counsel at this clothing company if you FILA like it.

If you worked as senior IP counsel for Atlassian, do you think you’d feel the weight of the world on your shoulders?

The Distilled Spirits Council is looking for attorneys who still have, well, the spirit.

If one of the Bobs asks you, “What would you say you do here at Genentech?” and you answered, “I serve as senior patent counsel,” I think they’d consider you a straight shooter with upper management written all over you.

Have an open role on your team? Send a link to your job listing to, and we’ll publish it in our next newsletter.

Odds and Ends

Join us for this webinar next month to learn the essentials of effective global trademark prosecution, including the need to learn foreign TM laws, vet foreign counsel, and docket management. International trademarks = more green for your firm.

The UKIPO is set to add 3 million trademarks to WIPO’s Global Brands Database.

An attorney who directed at opposing counsel an innocent-sounding euphemism for a sexist epithet has been sent a disciplinary referral to the state bar. Judges have access to Urban Dictionary, too, in case you’re curious.

INTA has filed a trademark application in Ukraine to show solidarity with the country and demonstrate the viability of the country’s IP office.

In a fight to survive, over 100 Russian movie theaters are showing pirated films.

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