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Alt Legal Blog

Your source for news, updates and guidance on all things trademarks and intellectual property.

Alt Legal IP News – Issue #234

Bri Van Til | April 07, 2021
3 min read

Alt Legal Events

Do you have a plan for when your law firm’s reputation takes a nosedive? Come get an hour of crisis management training from former attorney turned PR pro Gina Rubel in the next Alt Legal Community webinar. You’ll thank yourself for it later.

NFTs are nifty. And they have important IP implications. Come to our webinar next month to hear Falcon Rappaport & Berkman IP chair Moish Peltz explain what IP attorneys need to know about NFTs. In the meantime, here’s an interview about the subject.

Wine is complex; so are wine trademarks. Join Alt Legal and three wine trademark experts for our webinar this June to learn all about this delicious area of law. It’s a wine-wine situation!

Reclaim your billable hours. Join Alt Legal and Clio for a webinar in July where Clio’s Joshua Lenon will introduce you to tech that can help you automate the most tedious parts of your practice. No sales, no pitching, just good advice. Sign up here.

If you don’t have your ticket for Alt Legal Connect 2021 yet, sign up now. With sessions about office action responses, international trademarks, and increasing your firm’s ROI, it will absolutely be worth your time and money. Use the code “newsletter” for a discount.

Fair or Foul?

The Supreme Court has finally ruled in Google v. Oracle: the justices found that Google made fair use of the API written by Sun Microsystems (which was acquired by Oracle a decade ago).

Apparently rapper Lil Nas X and MSCHF tweaked a pair of Nike shoes with “a bronze pentagram, the number ‘666,’ and a modest quantity of human blood” and then sold them for over $1000. Nike cried foul.

Memes often lead to significant discussions about fair use, so will NFTs clarify ownership and enable profitability or just muddy the waters even more?

A panel of judges has ruled that the Met’s use of a photographer’s photo of Eddie Van Halen was fair use, not copyright infringement.

Quite a Character

There’s been a ton of controversy in recent months about the WWE trademarking its wrestlers’ names. This attorney helps the performers protect their characters’ names and gimmicks.

The history of IP rights to King Kong is more complicated than it might first APEear.

Peter Pan, Jo March, and Anne of Green Gables are just a few characters of the children’s books that are in the public domain. Here’s a list of 20 children’s books in the public domain.

Professional Concerns

If you Endeavor to be associate counsel, consider applying here.

Do you think you’ll have to Fila lot of trademark applications if you’re counsel for this sportswear company?

THE Ohio State University is looking for THE best candidate to be associate counsel there. If you’re THE one, apply!

Don’t weight to apply to be counsel at MassMutual.

If you got the position as corporate counsel for Keller Williams, when do you think the realty would set in?

I don’t think you’d be barking up the wrong tree if you applied to be counsel for Save the Redwoods League.

Have an open role on your team? Send a link to your job listing to, and we’ll publish it in our next newsletter.

Odds and Ends

The USPTO has added COVID-19-related patents to the Patents for Humanity program, which will both recognize the recipients and accelerate their applications.

Looks like the USPTO is getting some new software!

Canna lack of trademark protection increase the chances of THC edibles ending up in children’s hands?

This April Fools’ Day gag shows how not to treat job candidates’ application materials.

What are the current trademark trends?

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