A small business in Latin America discovered another retailer selling items they suspected were counterfeit versions of its product online, but they weren’t able to purchase one of the items to know for sure because they company wouldn’t ship to their country. This is just one of many challenges clients from emerging markets may face when seeking trademark protection abroad. Limited IP infrastructure, inconsistent enforcement standards, and financial constraints can all complicate filing, enforcement, and brand growth.
Join Alt Legal for a webinar, “Marking New Territory: Meeting Client Needs in Emerging Markets,” on Thursday, July 10 at 4:00pm (ET) where Ricardo Enrique Antequera, a Venezuelan qualified lawyer living in the US and of counsel of Antequera Parilli & Rodríguez, will walk you through these obstacles and provide practical strategies to help you support clients from emerging markets in securing protection, enforcing rights, and expanding their brands globally. Attendees will learn how to:
- Identify and address common legal and procedural hurdles
- Navigate cultural and communication challenges
- Manage enforcement when clients face structural or financial constraints
- Tailor portfolio strategies to the unique needs of emerging market clients
Everyone who’s registered for this webinar will receive an email with a link to the recording.
This webinar is pending CLE approval for 1 hour in 60-minute states and up to 1.2 hours in 50-minute states. For more information about CLE credit for Alt Legal events, including whether your state qualifies, check out this page: https://www.altlegal.com/cle-information/
Register here.