Many U.S. applicants are facing tough challenges reclaiming their trademarks from third parties in Latin America, where famous or well-known brands are often registered by opportunistic individuals. First-to-file legal regimes can leave rightful owners with little or no recourse. In this webinar, Rodrigo Bermeo, Managing Partner at Bermeo & Bermeo, guides you through strategies to protect your trademarks in these jurisdictions. Drawing on his extensive experience in Latin American trademark law, Rodrigo provides practical insights to help you navigate these complex issues. In particular, he covers:
- Understanding the differences between first-to-file and first-to-use trademark protection
- Leveraging priority or community protection to your advantage
- Identifying which Latin American countries are covered by the Madrid Protocol
- Combating trademark squatters targeting famous marks
View webinar recording here (free registration required.)