Disputes over names like Champagne, Parmesan, and Scotch illustrate the growing importance of geographical indications (GI), which protect product names tied to specific regions and traditions. As governments expand GI protection beyond food and beverages to crafts, industrial goods, and other cultural products, brand owners are increasingly confronting questions about how these place-based rights interact with trademarks and cross-border commerce.
In this webinar, Professor Janewa Osei-Tutu of the University of Miami explores how GI protection is evolving globally—from protection for foods, wines, and spirits to emerging protections for non-food items—and what those developments mean for trademarks, cultural heritage, and international transactions, including:
- The expansion of GI protection to non-food items such as crafts and industrial products
- The relationship between geographical indications and intangible cultural heritage
- The interaction between geographical indications and trademark protection
- The role of geographical indications and trademarks in cross-border transactions
View webinar recording here (free registration required.)