I ♡ Trademarks NewsletterIssue #470
Bri Van Til | March 03, 2026
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Post Modern
What is deplatforming, and what does it have to do with copyright infringement and subversive culture? Relatedly, is copyright “the only taboo left”?
This story about TENDERNISM reminds us that going viral for something and owning the rights to it are not the same thing.
If you’re looking for engaging content for social media, breaking down an IP infringement case for clients and prospects can hit all the right notes.
Huh. Really?
The makers of Grand Theft Auto seemingly want to own the term “vice city;” they’ve opposed an application for VICE CITY SUBS.
Buc-ee’s is at it again: they’re suing Mickey Mart, alleging the gas station’s smiling moose logo is too similar to the beaver on theirs.
Just because a case involves trademarks doesn’t make it federal, said the judge in Valvoline’s trademark infringement case against its global products business.
Tech to the Future
Who is Tilly Norwood, and what does she have to do with AI and the ownership of what it produces?
The US Supreme Court will not hear Stephen Thaler’s appeal to protect art produced by AI.
There’s little doubt that emerging technologies are transforming legal practice. Should you change your title to “AI-Agile IP Counselor”?
In just a few minutes, join us for this webinar, where members of Alt Legal’s senior management team will discuss strategies for finding, hiring, and training the right paralegals, especially in the age of AI.
Professional Concerns
I’m going to Nvidia space for a sec to pester you to apply to this trademark paralegal job.
This IP paralegal position at Falcon Rappaport will help your career take off. I know you have the talon to succeed there. But if you don’t get it, don’t be a soar loser.
Get a Pizza!Pizza! the action as the AGC of Little Caesars.
I think this counsel position will have (NBC)Universal appeal.
Alt what you’re doing and apply to be our head of marketing!
Have an open role on your team? Email us at [email protected], and we’ll try to get it in our next newsletter!
Odds & Ends
Why procrastinate? Nominate someone amazing for the WIPR Leaders list! In my head, you’re going to say that first part as WIPR(crastinate). And in my head, that’s what everyone calls the publication.
What counsel wears in court could result in a mistrial, apparently.
The latest episode of The TMA Talk Show just dropped. Listen to in-house counsel at Harley and Webtoon discuss their love of brands!
If you want to be part of the dialogue about AI and IP, consider attending this WIPO event.
President Trump has settled with the family of Isaac Hayes for his alleged infringement of “Hold on, I’m Coming” during his presidential campaign.