Alt Legal WebinarClause for Concern: Red Flags in Licensing and Franchising Agreements
Alt Legal Team | June 02, 2026
This webinar was recorded on August 13, 2026.
Franchise and brand license arrangements can create valuable growth and revenue opportunities and can take businesses to the next level. However, poorly drafted agreements can expose both sides to significant legal, financial, and brand risk. From unclear scope of rights to inadequate quality control and accidental franchise creation, small drafting mistakes can quickly lead to disputes, payment failures, regulatory exposure, and brand dilution.
Join Alt Legal for a webinar where Marc Lieberstein of Akerman examines common red flags in franchise and licensing agreements and discusses practical ways to identify risk early, strengthen contract protections, and preserve long-term brand value. In particular, he addresses:
- Defining the scope of rights and avoiding unintended gaps or overreach
- Preventing quality control, compliance, and brand protection failures
- Recognizing the risks of inadvertent franchise creation
- Structuring termination, payment, and enforcement provisions effectively
- Using dispute resolution, audit, and inspection rights to reduce risk
View webinar here (free registration required.)
Download presentation materials here.
Speaker Bio
Marc Lieberstein
, Partner at Akerman LLP
With more than 30 years of experience, Marc Lieberstein focuses his practice on intellectual property licensing and franchising, including the drafting, negotiation, and enforcement of license and franchise documents and agreements, as well as the implementation of branding and commercialization objectives for clients via licensing and franchising. He serves clients in the retail/consumer goods and services, fashion/apparel and accessories, food and beverage, and commercial/industrial design industries, among others. Marc regularly counsels clients on creating effective strategies for procuring, protecting, and enforcing their global intellectual property assets.