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Advancing Global Trademark Management for All

Who We Are

For more than a decade, Alt Legal has been a trusted global partner to law firms and corporations of all sizes. Today, we serve over 1,300 organizations across more than 40 countries. We automate key processes across the end-to-end trademark lifecycle, maximizing efficiency and elevating quality so our clients can save time and resources.

  • 1,300+ Customers Rely on Us
  • ~50 AM Law 200 Firms Chose Alt Legal
  • 40+ Countries with Clients

Our Mission

We help law firms and corporations of all sizes manage the trademark lifecycle, from filing and docketing to renewing and monitoring trademark portfolios worldwide, elevating quality, visibility, and efficiency. Our mission is to advance global trademark management for all organizations, not only by delivering best-in-class software and expert services, but also by fostering one of the world’s largest trademark communities, where professionals share industry insights and best practices.

Charles, Gabe, and Nehal

Our Story

Alt Legal began with a problem that needed to be solved. Our founder and CEO, Nehal Madhani — an attorney-turned-entrepreneur — saw firsthand how trademark prosecution was bogged down by manual data entry and archaic processes for preparing filings and tracking deadlines. Convinced there had to be a better way, Nehal partnered with Charles Amoako (IP paralegal and technologist) and Gabe Kneisley (product designer) to build a trademark-centric docketing system that is modern, automated, and intuitive.


Rooted in deep engagement with our clients and active participation in the trademark community, we continue to innovate new trademark technologies to automate key processes across the trademark lifecycle. With our mission, we simplify global trademark management by making it more efficient and scalable, while empowering trademark professionals to practice with confidence.

Our Leadership Team

Nehal, CEO
Nehal Madhani

Chief Executive Officer / Founder

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Scott, Chief Sales Officer
Scott Braynard

Chief Sales Officer

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Joe, Head of Customer Success
Joe Elbers

Head of Customer Success

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Gabe, Head of Product/Founder
Gabe Kneisley

Head of Product / Founder

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Linsa, Head of Operations
Linsa Le

Head of Operations

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Isabella, CMO
Isabella Mark

Chief Marketing Officer

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Milan, CTO
Milan Sijan

Chief Technology Officer

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Amy, VP Assist
Amy Weber

Vice President, Alt Legal Assist

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Charlie, VP, Customer Support
Charlie Young

VP, Customer Support

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Hear what our team has to say...

"We’re all just a bunch of intellectual property nerds who love what we do!"
Sophia Customer Support
"I’m constantly impressed by the Alt Legal Community’s cooperation and support for one another. The way members share resources, mentor one another, and help each other grow and develop makes it a model professional community, and I’m honored to be part of it."
Bri Van Til Director of Education
“Before I started my career in legal marketing, I was a trademark lawyer. Alt Legal is exactly the type of docketing software I wish I had while I was in practice! I’m so proud to work with individuals who are dedicated to making trademark practices easier and more efficient.”
Saryn Koche Marketing Specialist
"They say you can always make more money, but can never make more time. I love that everything we do at Alt Legal is aimed at saving our customers both!"
Lauren Amanda Adler VP of Sales

Career Opportunities

Looking to advance global trademark management? Join Our Team!

Get In Touch[email protected]

Our Culture

  • Authentic

    We genuinely care about each other and our clients and use this passion to deliver exceptional client experiences.

  • Forward-Thinking

    We’re persistently challenging the status quo to rethink the future of trademark practice.

  • Diverse & Inclusive

    We value and celebrate individuality across our team and the trademark community.

  • Collaborative

    We believe in working together with the trademark community and each other to accomplish our mission.

  • We Listen

    Our company was built by listening to our customers. We don’t have all the answers, but we do know the questions to ask.

  • We’re Never Done

    We’re always striving to improve ourselves and Alt Legal’s impact on the trademark community. We are always innovating.

From the Alt Legal blog

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